What Water?

We are proud of our outstanding achievements over the past 30 years. Whether business development, export strategy or a sustainability project, we deliver innovative, cost-effective, revenue generating solutions within budget, and on time.

Why Water?

We are WATER - transparent, and fluid, adaptable to any commercial situation. Pro-trade, open minded, and collaborative.

WATER Business Model 2017

The WATER four D'S



Deliver Findings

deliver SOLUTION

Service Areas

Strategy & Business Development

Environment & Sustainability


Strategy & Business Development

Commercial Restructuring

Business Development

“We Manage the Development”

Due Diligence Services

Accelerate Digital Impact

Project Management & Training

Feasibility Studies

Environment & Sustainability

Businesses Sustainability Services

Value Chain Mapping

Environment Advocacy

Collection & Recycling Advisory


Our Experiance

European Commission

Industrial Modernisation Programme

Sector Manager

Cross sectorial Engineering, Food, Agri, Printing & Packaging, Entrepreneurship Programme Manager

Industrial Strategy/Bus Dev at Scale

EC IMP Key Info

Tetra Pak

Egypt, Maghreb & West Africa

Environment & Sustainability Director

FMCG - Champion & Thought Leader

Daoud Group

Ahmed Daoud & Co.

Turnaround 80-year-old Conglomerate

Principal Consultant

LeadBusiness Consultant

Commercial Restructuring

Aman Glass

Product Certification Programme

Principal Consultant

Certified export to 40 countries

Harvest Foods

Post-Acquisition Corporate Restructure

BD Consultant

Restructure post Al Bawadi acquisition

El Rashidi El Mizan

Pre-Acquisition Corporate Due Diligence

BD Adviser

Restructure Pre P/E Investment

White Tissues

Delivered Feasibility & GTM strategy

Strategic Adviser

EGP 220m & 8% market share in 2 yrs

Mintra Egypt

FSC Certification Process (Stationary)

BD Consultant

Exported to Staples in the US & UK


Route to Market plan & execution

Sales Principal Consultant

Launching a new factory with new sales team target new consumer segment “Paradise Juice”